Skip to content

Pet insurance costs rising fast – what UK households need to know

UK households face steep pet insurance price hikes as vet bills climb and insurers adjust premiums. Learn why costs are rising, who is affected, and practical steps to manage expenses.

8 May 2026Updated 9 May 20264 min readAnton Neike · Co-Founder & CEO

Direct answer

Pet insurance premiums are rising sharply, with many UK households seeing increases of 60% or more year‑on‑year. This is driven by higher vet fees and broader insurance market trends. Consumers can reduce costs by adjusting cover limits, increasing excesses, or self‑insuring, but they should weigh the trade‑offs carefully.

Pet insurance costs rising fast – what UK households need to know

What's happening

Recent data from Which? shows that pet insurance premiums are climbing steeply. One pet owner reported a 60% increase on a policy that previously cost £24.65 per month, now charging £39.45. Similar rises are being seen across the market, pushing annual insurance bills toward £700 for some families.

Why it matters

The surge in premiums reflects two key pressures. First, veterinary costs have risen sharply, with the Competition and Markets Authority (CMA) recording a 63% increase in vet fees between 2016 and 2023. Second, insurers are paying out record sums – £1.23 bn in claims were made in 2024 – which pushes them to adjust pricing. The result is that many households now face insurance costs that exceed combined car and home insurance bills.

Who is affected

The Which? survey of members in October 2025 found that 62% had seen their pet insurance premium rise in the last year, and 53% considered the increase unreasonable. Young, healthy dogs are not immune; both of the author’s four‑year‑old dogs saw double‑digit percentage hikes despite no recent claims. If current trends continue, monthly costs could reach £259 for one dog by the time it turns eight.

What to do next

Households have several practical ways to curb the financial impact:

  • Reduce cover limits – lowering the maximum claim amount from £6,000 to £3,000 can cut monthly premiums by roughly 45%.
  • Increase the excess – moving from a £100 to a £200 excess reduces the premium modestly, and combining a higher excess with a lower cover limit can achieve larger savings.
  • Self‑insure – setting aside the premium amount in a savings pot can be cheaper over time, but it requires a buffer for unexpected high‑cost treatments that can exceed £4,000.
  • Shop around – using comparison services to evaluate alternative policies may uncover cheaper options that still meet essential needs.

Sources

Key facts

  • Record £1.23 bn paid out in pet insurance claims in 2024.
  • Average vet bill for foreign‑body removal is around £4,000.
  • ABI reports a 63% rise in vet price inflation from 2016‑2023.

Key entities

  • Which? – consumer champion publishing the research.
  • Waggel – insurer whose chatbot explained gradual price adjustments.
  • ABI (Association of British Insurers) – industry body providing claim‑payout data.
  • CMA (Competition and Markets Authority) – regulator monitoring vet fee inflation.

Comparison and alternatives

OptionTypical monthly savingRisk / trade‑off
Lower cover limit (e.g., £3,000)~£10‑£15May not cover high‑cost surgeries
Higher excess (e.g., £200)~£4‑£5Higher out‑of‑pocket cost per claim
Self‑insurance (savings account)VariableRequires sufficient savings buffer

FAQs

Q: Why are pet insurance premiums rising so quickly? A: Veterinary fee inflation and rising claim payouts are the primary drivers, as highlighted by the CMA and ABI data.

Q: Can I keep the same level of cover and still reduce costs? A: Reducing the cover limit or increasing the excess are the most direct ways to lower premiums while maintaining similar coverage.

Q: Is self‑insuring a safe alternative? A: It can be cost‑effective for healthy pets with low claim history, but it carries the risk of large, unexpected vet bills that may exceed typical premium costs.

Q: Where can I compare pet insurance policies? A: Which? offers a comparison service that lets you view ratings and quotes from multiple providers.

What's next for UK households?

If you are noticing your pet insurance bill creeping upward, consider reviewing your policy’s cover limits and excess levels. Adjusting these parameters can deliver immediate savings, but weigh them against the potential financial impact of a major veterinary event. For those looking to explore cheaper alternatives, using a comparison tool can help identify more affordable options without compromising essential protection.


This article is based on publicly available consumer research and does not constitute financial advice. Readers should assess their own circumstances before making any changes to insurance coverage.

Key takeaways

  • Pet insurance premiums have risen by up to 60% for many policyholders.
  • Vet fee inflation and large claim payouts are the main drivers of price hikes.
  • Policyholders can lower monthly costs by reducing cover limits or raising excesses.
  • Self‑insuring is an option but carries the risk of unexpected large vet bills.
  • Which? research shows 62% of members experienced a premium increase in the past year.

Sources